The Practice Gap: Generic Scenarios, Unique Rep Needs
Awkward Traditional Practice
Manager-rep role play is uncomfortable, inconsistent, and rarely happens
Unfocused AI Options
Generic AI scenarios offer too many practice choices, leaving reps confused about priorities
One-Size-Fits-All Training
Standardized scenarios assume all reps have identical challenges, ignoring individual weaknesses
Forced Busywork
Practice programs become mandatory checkboxes instead of meaningful skill development

How Most Sales Teams Practice Today

The Awkward Role-Play Problem
Most sales teams either avoid role-play entirely (because it’s awkward with managers), use generic AI training that doesn’t match their specific challenges, or practice scenarios that have nothing to do with their actual buyer conversations and objections.

Manager role-play is uncomfortable and rarely happens consistently
Generic scenarios don’t address individual rep weaknesses
One-size-fits-all training ignores the specific objections your buyers actually raise
Practice becomes a checkbox exercise rather than targeted skill development
Result
Reps practice the wrong things, avoid practice altogether, or waste time on scenarios that don’t improve their real-world performance.
Introducing RolePlay: Personalized Scenarios Powered by Synthetic Buyers Trained to Think Like Your Customers
RolePlay generates Dynamic Scenarios based on your individual challenges and provides The Perfect Practice Partner that thinks, responds, and objects like your real buyers for authentic practice sessions
Sales Representatives
Practice specific weaknesses in a judgment-free environment
Sales Managers/Leaders
Scale coaching efforts with targeted practice scenarios
Sales Enablement
Create personalized training programs at scale



Features
Top Rep provides 24/7 AI-powered coaching that scales personalized guidance across your entire team,
eliminating coaching bottlenecks and accelerating performance improvements.
Personalized Practice Scenarios
AI creates scenarios based on your actual call weaknesses, not generic training
Realistic AI Conversations
Voice-based practice with AI that responds like your real buyers
Skill Improvement Tracking
See measurable progress in specific challenge areas with each practice session

“This is probably the closest thing you can get to a real call and it’s going to benefit a lot of teams.”
– Josh Davis, Sales Manager at Buildkite

From Insight to Practice to Results
Convert coaching recommendations into role play scenarios with one click
1
Identify Automatic
AI analyzes your calls to find specific improvement areas
2
Practice Unlimited
Engage in voice conversations targeting your weaknesses
3
Master Measurable
Track improvement and repeat until skills are strengthened
The Innovation That Makes This Possible
Synthetic Buyer Agents
- Thinks like your customers
- Learns from actual sales calls
- Creates realistic practice scenarios
Real-Time Conversation AI
- Natural voice conversations
- Adapts to your responses
- Realistic objections and questions
Scenario Generation Engine
- Identifies your specific challenges
- Targets exact weaknesses
- Personalized practice focus

Seamlessly Works With Your Existing Tools
Testimonials
It’s not feasible doing ongoing analysis by sampling and looking through Gong calls and trying to assign ratings manually. AdamX gives us a very good, quick way of tracking progress and measuring how much we’ve moved the needle.
Chuma Keswa
Revenue Transformation Lead at Trinet

These golden moments are really helpful for people like me in enablement to see if people are being successful with customer calls. But the product team, like that’s a really great hook in because I know it’s hard for the product team and even the marketing team to get feedback from reps.
Nika Mamczak
Director of Revenue Enablement at Degreed

What I love about this is that it gives us both a map and a compass.
What I love about this is that it gives us both a map and a compass. It enables us to see the entire journey while showing us exactly where we are. The competitive visibility alone is invaluable – we’ve never had access to insights like this before.
Jay Wampold
Chief Marketing Officer At Buildkite

That’s a very, very smart piece of tech.
That’s a very, very smart piece of tech. I can see very clearly it’s very quick if you’re getting questions at a board level or a C suite level, very quick to validate opinions. Independently validated.
Craig Chappell
Fraction CMO at Morae

That’s super useful.
That’s super useful. This is a much easier way to go through that, I think. When our new product marketing manager asked for examples of good and bad calls, AdamX TopRep view makes it so much simpler than manually searching through recordings.
Chris Larkins
VP of Sales At Buildkite

Frequently Asked Questions
How is this different from typical AI sales training tools?
Most tools give you random scenarios. RolePlay gives you the right ones — based on your own rep performance.
How realistic is the synthetic buyer?
It’s trained on your call data and buyer personas. It reacts like your actual customers.
Can we track improvement over time?
Yes. You’ll see individual rep growth, team-wide performance shifts, and skill-by-skill trends.
Experience It Firsthand!
Get in Touch to Book a Demo